What is Wix?
Wix is an easy to use online website builder with over 90 million users. Although you can use it to create stunning websites, it has a few major downsides..
Why don’t we recommend it?
Most websites use a combination of HTML, PHP, and CSS to lay out their pages. Although Wix is no different at its core, it does have one quirk that could cost you.. All of it’s code is loaded through AJAX.
- Visit any Wix site.
- Reload the page.
You will be met with a blank – white screen.
Alongside simply needing your site to load, your site must be mobile friendly. As of April 21, 2015, mobile friendliness is now a major Google ranking factor.
In the USA, 94% of people with smartphones search for local information on their phones. Interestingly, 77% of mobile searches occur at home or at work, places where desktop computers are likely to be present. -Google
Although Wix boasts about having great features for their desktop site, their mobile setup is lacking. Many users have stated that, alongside having issues with layout, their mobile sites tend to look nothing like their desktop sites – a common issue with WYSIWYG editors.
One of the more commented on issues states that font styles sometimes fail to carry over to the mobile site. Although seemingly minor, a site’s font says a lot about its purpose.
For DIY, Wix is a reasonably easy to use platform and a viable solution. It can help you to quickly set yourself up with a face for your business or organization. However, remember the issues we discussed above.
“In the USA, 94% of people with smartphones search for local information on their phones.” Remember, if this 94% is browsing the web on their smart phone, they want that browsing experience to be best suited to their device. If your mobile website represents something you might find in the bottom of a blender, your visitors probably won’t approve.
Why loose those visitors when, ultimately, you could prevent it from the start.